Unterdorfstrasse 7a
CH-5707 Seengen
Date of birth 21/06/1989
German
Driving licence (B)
Personal vehicle
+41 76 242 46 70
Married
Languages
German
English
French
Somali
Arabic
Italian
Affiliations
Thinkers360
EUvsVirus
Swiss International Club
La French Tech Suisse Romande
The Digital Transformation People
FINTECH Circle
Finextra Research
Hacker Noon
Yahya Mohamed Mao
Top-performing, dynamic marketing leader with notable history of success maximising company revenue through design and implementation of marketing and brand management initiatives.
About Me

Innovative and resourceful individual with history of success designing and implementing compelling marketing campaigns as well as content to enable maximum effectiveness and customer reach. Comprehensive experience of strategic and tactical knowledge of accelerating revenue occupancy through development and execution of comprehensive marketing plans, branding, collateral development, and social media management. Extremely vigilant at building and leading growth marketing teams for small to large-scale companies.

  • Expert at collaborating with cross-functional teams in implementation of growth strategies and managing marketing communication campaigns to support key sales, marketing, and stakeholder engagement objectives.
  • Known for leading several cross-functional teams as well as providing performance-driven training to marketing teams, while building realistic goals and accountability.
  • Vigilant at developing and implementing robust marketing policies to expand customer reach with positive outlook on business development and growth.
Career Experience
Chief Marketing Officer
MiSANTO AG Frauenfeld, Switzerland
Since August 2020

Ensure efficient utilisation of resource and accomplish required financial needs by formulating annual budget plans. Define vision and business objectives by developing and managing robust marketing strategies. Transform leads into potential customers by developing and managing content marketing strategy. Accomplish desired business objectives by actively tracking KPIs for the marketing department. Utilise effective decision-making skills in developing evidence-based plans through evaluation of app data and reports. Reach target audience by planning, developing, and executing efficient marketing campaigns.

  • Provided exceptional expertise in surpassing target of gaining over 10k mobile app users in 2020, while achieving over 22k users at the end of the year.
  • Established strong organisational reputation on social media platform from scratch and pushed ahead the online presence of MiSANTO through several channels.
  • Leveraged outstanding technical expertise in re-designing entire website through utilisation of advanced tools and technologies.
Chief Marketing Officer
n'cloud.swiss AG Seengen, Switzerland
From March 2019 to July 2020

Contributed to devising and executing effective marketing strategies and robust budget plans. Provided leadership support in development of in-house marketplace. Enhanced the ethos of firm by developing various business partnerships. Aligned work-culture with branding by implementing an authentic employee advocacy program.

  • Held full accountability to establish public relations through organising and executing successful campaigns via compelling designs and utilising integrated advertising measures.
Head of Digital Marketing
n'cloud.swiss AG Seengen, Switzerland
From August 2017 to February 2019

Spearheaded multiple projects from start to execution for product marketing across digital platforms. Built trust and connected with target audience by providing robust engaging content ideas to increase brand awareness. Established strong and positive company reputation through development and implementation of effective marketing strategies.

  • Drove assistance in transiting from focus on offline marketing to digital marketing to build strong online company reputation, while accomplishing up to organic 400 daily website visitors by implementing best marketing practices.
  • Increased number of followers by 180% through development and execution of digital campaigns on Social Media and pushed ahead organic traffic.
  • Improved website ranking to top 1000 most visited websites in Switzerland via implementation of robust digital and online marketing strategies.
Sales Executive and International Business Developer
n'cloud.swiss AG Seengen, Switzerland
From August 2017 to July 2018

Increased customer base providing contribution to expansion of business across Germany. Expanded personal understanding and knowledge regarding marketing and sales objectives through direct and channel sales. Optimised customer satisfaction levels by providing high-level customer support in close collaboration with technical teams.

  • Improved external relationships across multiple countries by building partnerships, including France, India and Southeast Asia.
Business Skills
Communication & Negotiation

Strong written and verbal communication skills in several languages, as well as experience in investor relationships

Networking

Networker out-and-out with contacts across the globe and active memberships in different networks

Marketing, Sales and Customer Service

Proven track record as marketing and sales professional

Leadership

Responsible and leadership positions throughout my career

Interests
Photography (owner of a fast growing photography dedicated Instagram account)
Social Projects (Unicef Global Parent and Impact Investor)
Fitness and Football
Reading and Writing (author for international blogs)
Additional Experience
Mentor & Judge
MassChallenge Switzerland Lausanne, Switzerland
Since February 2020
Founder & Editor
Scientya.com Zürich, Switzerland
Since April 2018
Business Developer Germany
Leadeo Groupe Strasbourg, France
From January 2017 to July 2017
Deputy Manager
European Homecare GmbH Karlsruhe, Germany
2016
Administrative and Financial Assistant
European Homecare GmbH Karlsruhe, Germany
From September 2015 to February 2016
Intern & Master's Degree Candidate
Daimler AG Stuttgart, Germany
From March 2015 to August 2015
Co-Founder & Head of Communications
Eco-Gestion Conseil Strasbourg, France
From December 2014 to September 2015
Education
M.Sc. Economic Analysis and Policy, major in Economics and Management of Innovation
Université de Strasbourg Strasbourg, France
From September 2013 to September 2015
M.Sc. Technology and Innovation Management
University of Sussex Brighton, United Kingdom
From September 2014 to January 2015
B.Sc. Economics and Management
Université de Strasbourg Strasbourg, France
From September 2010 to June 2013
Professional Development
Introduction to Negotiation: A Strategic Playbook for Becoming a Principled & Persuasive Negotiator
Yale University New Haven, United States
From March 2020 to June 2020

9 week online course

Viral Marketing and How to Craft Contagious Content
University of Pennsylvania Philadelphia, United States
From February 2020 to March 2020

4 week online course